The Million Mask March, also known as “Operation Vendetta”, is a worldwide, annual protest associated with the hacktivist group Anonymous occurring annually on Guy Fawkes Day, 5 November. The motive for the March varies, but includes some consistent themes prevalent in the Anonymous movement, including: corruption in politics, demilitarization, police violence, and self-governance. The marches are set in motion to allow ordinary citizens to collaborate in order to create societal change through alterations to their governments. They are coordinated through a host of channels with most prevalent being word of mouth and social media. Hundreds of Facebook events and dedicated Twitter accounts are used to advertise the protest around the world.